The Problem with Antiquated ERP

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The Problem with Antiquated ERP

This article was originally published by Oracle NetSuite. To read the original posting of this article, click here.


Succeeding in any business, but particularly in the competitive outdoor retail business, is difficult enough without your financial system of record holding you back.


That’s what Point6, a clothing manufacturer in Steamboat Springs, Colorado, discovered when it sought to expand a successful business that had already placed its products in hundreds of US retail outlets, as well as in New Zealand, Mexico and Canada. Its founders, husband and wife team Peter and Patty Duke, quickly learned that their old-fashioned client-server ERP system wasn’t equipped to deal with today’s business challenges. The Dukes ultimately made the decision to upgrade its ERP when the existing Microsoft Dynamics Great Plains (GP) ERP system became more of a hindrance than a help to the company’s growth plans.


About a year ago, Point6, which makes and distributes high-end Merino wool socks for outdoor sports enthusiasts, was struggling to access and analyze its financial data even as it was poised to expand into other markets. Microsoft Dynamics GP couldn’t provide the visibility into data and processes that Point6 required. Moreover, there were constant problems accessing key business data and delays in financial and operational processes—which in turn hindered Point6’s flexibility when facing new challenges and opportunities. Additionally, the cost of maintaining the system was taking a chunk out of the corporate budget.


Point6 also needed a system that could scale as the company grew; could provide integration between the various parts of the business—accounting, order management, inventory management, fulfillment and warehouse management—and that could be accessed from a single browser interface from any location—even on the road. COO Drew Williams had used NetSuite at a prior retail firm, so he suggested they investigate NetSuite’s cloud-based business suite—ultimately selecting it as Point6’s new ERP solution.


In August 2014, Point6 went live on the NetSuite platform. The benefits showed themselves fairly quickly thereafter. The company has already experienced significant improvements in reporting and general financial tasks, such as the time needed to close the monthly books. Because it’s a software-as-a-service, there is no longer any need for labor-intensive software and hardware updates, so IT staff can focus on strategic projects instead of trouble-shooting the servers.


The real-time inventory management enables orders to be filled more efficiently, to both its B2B partners and ecommerce customers. The CRM component provides a unified view of customer data, which, coupled with the analytics tools, gives managers in customer service, sales, marketing and product development more accurate insights into customers’ needs and purchasing motivations.


The move to cloud ERP has essentially equipped Point6 with the functionality, scalability and business insights that it needs for its future expansion, says Williams. “It has put the company in a position to reach its aggressive growth targets over the next five years.”


Of course, Point6 isn’t the only business to benefit by moving from Microsoft Dynamics to NetSuite.

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Steve’s been with SMB Suite since 1998 and has been involved with nearly every aspects of the Company’s business as a strategist, professional services executive, cloud solutions architect, and senior consultant. In his current role, Steve is responsible for SMB Suite’s revenue and oversees the execution of ERP, CRM and BI projects for customers across a broad range of industries. Steve combines his expertise in MS Dynamics GP, CRM and other Microsoft products with a strong foundation in accounting and business to identify gaps and streamline customers’ processes. Prior to co-founding SMB Suite, Steve was previously Corporate Controller for MEHLE Behr and, prior to that, Audit Senior for Ernst & Young. Steve holds a Bachelor of Business Administration degree from the University of Texas at Arlington.

Jeremy is responsible for SMB Suite’s technology vision, strategy and implementation and is the architect of the Company’s Dynamics Cloud Platform. Highly adept in every facet of managed services, ERP systems and e-commerce platforms, Jeremy’s expertise spans the implementation and support of business and financial software solutions, as well as the customization and integration of SMB Suite’s cloud ERP technology stack. He holds numerous Microsoft and industry-related certifications, and was primarily responsible for designing the Company’s progressive business services platform in the early days of the Cloud. Prior to SMB Suite, Jeremy served as the financial analyst, systems administrator, and information systems liaison for a $2 billion financial services corporation.

Monty is responsible for SMB Suite’s day-to-day operation and, most importantly, its customers. As a leader, motivator and mentor, Monty creates loyal high performance teams willing to “walk through walls” to accomplish their goals. Prior to SMB Suite, Monty served as President of The Bradshaw Group (TBG), a global distributor, manufacturer, and repair facility for digital printers. In this role, he was the Company’s ambassador to its most important domestic, European and Latin American customers and TBG achieved a best-in-class Net Promoter Score of 74 for its superb customer satisfaction. Prior to TBG, Monty served as the General Manager of Sam’s Clubs three highest grossing U.S. stores and was named Regional Operator of the Year in 1999. Monty holds a BBA in Marketing from Texas Tech University and is an active member of Business Navigators. He has been active in Vistage International, Executives in Action, the Dallas/Fort Worth Retail Executives Association, as well as, A.P.I.C.S., the leading professional association for supply chain and operations management. Monty also volunteers with Hunger Busters and ManeGait, a therapeutic horsemanship organization.

David is a proven financial and information technology professional with expertise in providing business accounting software and computing solutions. He began his career by starting and managing a successful independent consulting practice for several years. He then launched the local systems consulting unit of Ernst & Young’s Entrepreneurial Services Group, leading the office into the hi-tech consulting arena. After successfully developing the unit for Ernst & Young, David founded NextCorp (which became SMB Suite in 2013) to serve the business software needs of clients throughout the US. David has made SMB Suite one of the best cloud ERP providers in the industry. In addition to being a successful entrepreneur and leader, he is a software and technology specialist, holding certifications in various Microsoft and other technologies.